The PT Intelligence Blog
Pricing, revenue benchmarks, and operational guidance for UK personal trainers and gym operators.
How Much Should a Personal Trainer Charge in the UK? (2026 Guide)
A postcode-by-postcode look at realistic PT pricing across the UK, plus the four factors that decide whether you can charge above the local average.
2026-05-20 - 8 min read
What Is a PT Revenue Gap? (And How to Calculate Yours)
The revenue gap is the difference between what you currently earn and what your time, pricing, and postcode could realistically deliver. Here is how to size it.
2026-05-13 - 6 min read
PT Revenue Benchmarks for UK Gyms: What Good Actually Looks Like
Most gym operators have no benchmark for what their PT floor should be generating. Here are realistic per-trainer, per-site, and per-square-metre numbers.
2026-05-05 - 7 min read
Why Most Personal Trainers Undercharge (and How to Stop)
Five structural reasons PTs price below market — and a short script for raising rates without losing your existing clients.
2026-04-28 - 5 min read
Why "Just Add a CRM" Doesn't Fix a PT Revenue Problem
Booking systems and CRMs help you run sessions. They don't tell you which trainer, site, or postcode is leaving money on the table.
2026-04-20 - 5 min read